Design execution is the step in which the designer adapts the design concept to the concrete technical implementation of the solution (example: design execution of a print advertisement to a size of 210 x 297 mm, language mutation). The result of this phase is an implementation file (example: PDF printable).
The price of the design work will normally include two proofreading, unless otherwise agreed between the client and the designer. Additional adjustments shall be calculated either by means of additional design versions or at the hourly price items specified in the ADDITIONAL SERVICES section.